Troubleshooting
My score changed unexpectedly
Why a re-scan can move without you changing anything.
Scores reflect what was reachable at the moment of scanning.
- A CDN or firewall rule started challenging our requests.
- robots.txt or a sitemap moved, or briefly returned a non-200.
- A deployment changed titles, meta descriptions or structured data.
- A JSON-LD block became invalid JSON — one stray comma is enough.
Open the itemised report for both scans and compare check by check.